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Matteo is Digital marketing manager
Artigiano in Fiera is the most important event in the world dedicated to crafts and small businesses.
An event where artisans from all over the world promote and sell their handicraft products, tell their story and their work, and enhance the culture and the typicality of their territory.
Since 1996 they have been promoting artisans, creators of beauty and goodness.
Exact transcription of what Matteo Ovi explained in the interview
🕐 00:04
The main benefit is important because it is about recovering all those purchase intentions that did not go through. In this particular case we are talking about of all those abandoned carts that for reasons are readily available have not been completed precisely. When a user places products in the shopping cart and goes to the checkout phase, if for some reason he does not complete in that session the purchase, through your service we are able to reach them with recovery e-mails, inviting them to continue and complete their purchase.
🕐 00:48
It would be a bit difficult to recover those shopping carts, because it is really a service that works well, allows us to maintain high engagement with our users and at the same time carry out a study aimed at improving the platform because clearly faced with an abandoned cart signal we are always ready to question what the reason behind an abandoned shopping cart might be.
🕐 01:22
The constant interface, the possibility of having a ready dialogue with you so always a good availability and readiness above all in picking up on any reports and finding remedies where necessary.
Mestre Joan Corrales 107-109
Esplugues de Llobregat
08950
Marie Curie 7
Rivas Vaciamadrid
28521