About us

Blueknow was created in 2009 by a team of 4 entrepreneurs to develop products and services specializing in recommendation technology and personalization with a challenge: making use of the vast amounts of data generated every day in any online business to improve its efficiency.

Blueknow has a team with a passion for quality work and simplicity. We want our products to be robust and stable but also flexible and easy to use.

We are experts in scalable solutions with high availability and are associated with technology centers to apply the latests advances in algorithms, automatic analysis systems and distributed computing architectures. For this reason we are a spin-off of the Universtitat Autònoma de Barcelona.

In the area of ecommerce, we have customers who have sales increased between 10% and 30% and recommender service contributed more than 20% of their sales. But we also have online directories and classified companies among our customers. In all these cases, our objective is to provide tools for our customer’s users to find what they are looking for, and have a higher conversion.

Headquarters

Headquarters

Edifici Eureka

Parc de Recerca UAB

Campus Universitat Autònoma de Barcelona
08193 Bellaterra (Cerdanyola del Vallès)
Barcelona
Parc de Recerca UAB

Team

  • Diego Mosquera

    Chief Executive Officer

    Diego has a broad experience in ecommerce, online marketing, product management, mobility and digital advertisement.
    During his experience in eBay as business responsible he achieved a 600% growth in product offering volume on the site and a radical margin improvement (from 5% to 45%). During his management he developed strategic agreements with Correos, Spanair, Vodafone and FNM (eID) among others.
    In Yell Publicidad, he defined and implemented a new online strategy achieving a +30% sales growth in this mature market (exceeding the 80MM per year) and a +35% users growth (reaching +7MM monthly unique users), as well as building a new community that generated +100,000 comments during its 1st year. He was also responsible of the launching of new products like web building for SMEs selling +40,000 websites during the first year and Google Adwords reselling. During this period he also developed agreements with Yahoo, Restalo and Google among others.
    Before this, in Despegar.com, Diego was responsible for building the online booking engine that helped the company to be the market leader in online travel in Argentina, Chile, Brasil, Colombia and Mexico.
    He had been part of startup teams in different projects like Despegar, Deportes Reunidos and Katrax.
    Diego holds a bachelor in Information Systems from Universidad de Buenos Aires.

  • Lino Bort

    Chief Operations Officer

    Lino is BSc in Computer Science from Jaume I University at Castelló and Msc in Information Technology Management from Universitat Oberta de Catalunya. Lino has a solid experience in leadership and team management in technology companies developing large projects for both private enterprise and public administration. It also has years of experience analyzing and mining large volumes of data trying to give answers to the business.

  • Francesc Magdaleno

    Chief Software Architect

    Francesc is Bsc. and Phd. in Physics from Universitat de Barcelona. In developing his thesis he dealt with complex mathematical calculations, and had to develop new algorithms for its solution. He has years of experience as a Software Architect in JEE technology in several projects, many of them still serving thousands of users. He is the senior software architect of the company, designing and building scalable solutions for millions of users and events.

  • Santiago Ameller

    Chief Technology Officer

    Santi is BSc in Computer Science from Universitat de les Illes Balears and Msc in Multimedia application development at Universitat Politecnica de Catalunya. He has a strong expertise in agile methodologies with high quality standards making practical decisions in the way of transforming ambitious designs into solid production applications. He is also experienced in successfully bring new engineers to the team and the existing development quality standards.